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RASSEGNA STAMPA WEB
come e dove Petra arriva in tavola
RASSEGNA STAMPA WEB
come e dove Petra arriva in tavola
PizzaUp, giving value to original wheat

PizzaUp, edition number 12 in Vighizzolo d’Este (Padua) in November focused on a truth pointed out by Piero Gabrieli, marketing director at Molino Quaglia:

"There’s lots of confusion online, where words and definitions often become labels that lack a real meaning. Wheat, mills and flour are no exception: consumers’ perception of these elements has remained the same, even though technological developments have revolutionised wheat cultivation and its transformation into flour".

Paolo Marchi
source: 
http://www.identitagolose.it/news/view.php?id=66

Leggi il testo integrale nel link FONTE (qui sopra)

 

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